AI in Sports

The Curve Ahead

AI for Tomorrow’s Teams, Innovators and Investors.

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After a career in tech and financial services, I’ve spent the last eight years in sports, crafting the deeper story behind everything from jump shots to new leagues. Now, with AI reshaping every corner, this blog explores where we’re headed in sports, and what we might gain or lose along the way.

I advise and consult through my firm, Northshore Partners

hello _at_ northshorepartners _dot_ biz

WWE

Inderpal provided valuable advisory to WWE on several critical topics, including organizational design and location strategy.

- WWE Chief Technology Officer

IDEO

I truly value Northshore's expertise and unique combination of business and technical knowledge. They are trusted and valued partners.
They have my higest recommendation.

- IDEO Chief Technology Officer

XFL

As Chief Product & Technology Officer, Inderpal provided much needed leadership across the organization.

- XFL Investor

BW

The vision, thought leadership and goal-oriented thinking was a clear differentiation from other partners. They were also able to translate our goals into a robust, quality product suite as well.

- Bridgewater Associates

Eric Green

Northshore brought an amazing ability to synthesize the business objectives of our portfolio companies and perceptively advise our leadership on strategy, technology and operations.

- Venture Capital Firm

CCA

Working with Northshore has been an incredible experience. The future strategy of our organization is based upon their work.
- Executive Director, CCA

SYP

They navigated leadership thoughtfully, were patient, thoughful and brought deep expertise we did not have in house.

- Chief of Staff to the CEO, Global Consultancy

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Inderpal Singh